Strategy
The Consulting unit offers a wide variety of services in strategic projects for industries, retailers and services companies:
- Review of corporate strategy and of formats and brands positioning;
- Expansion of retail chains, involving potential marketing, macro location, format segmentation and sales projection;
- Studies of market segmentation, involving consumers, products and channels;
- Go to market strategy for consumption and services companies;
- Development and redesign of store formats, involving positioning, physical aspects and processes;
- Review of assortment, pricing and management model of offer and goods;
- Multichannel strategy – physical and digital channels (cross-channel);
- Support to the entry of international companies in the Brazilian market (analysis, strategy, identification of partners, setting-up).
Performance
In order to help companies to improve the performance of their business, the Consulting unit offers solutions in:
- Optimization of portfolio and management of products, purchasing and assortment;
- Management of stock, supply models and chain;
- Product life cycle management;
- Commercial, marketing and trade management;
- Stores and sales operations development;
- Management and development of promoters and sales force;
- Multichannel management (cross channel);
- Sizing and optimization of the trade marketing/promoters team.
Corporate Finances
- Commercial due dilligence;
- Support for development;
- Increase of value to attract investments.