
The second edition of Digitailing – International Forum of Digital Retail will address the present and future of the digital channels and their impact on retail. Find out how to develop winning strategies in the digital world and jump ahead of the competition to build an imagine of innovation and develop profitable businesses in the online and mobile world.

Unique opportunity to see, in Brazil, the global trends in the shopping malls sector
See the highlights of RECON 2012. Learn the great trends and innovations of the shopping malls sector; the best practices of the sector; the best of the technical visits made in Las Vegas; and exclusive strategic analysis of GS&MD – Gouvêa de Souza and BrandWorks’ partners for the Brazilian retail, taking into consideration the specific characteristics of the national market.

How to makeover the POS in order to delight the consumer
As the importance of digital retail and of the integration of online and offline channel increases, new challenges arise in the communication between companies and the consumer. In this aspect, the point of sale plays an essential role: that is where the brand’s promisses are made tangible. Creating stores that convey the concept and positioning of the company and that allow the consumer to seamlessly navigate from the online to the offline world, and vice versa, is the new challenge of retail.
At Retail Design:

Take part in the world’s largest event on shopping malls!
If you want to know strategies and tactics to increase the value of your investments and the attractiveness of shopping malls with tenants and consumers, this is the place! The GS&MD – Gouvêa de Souza / BrandWorks program offers exclusive technical visits and wrap up sessions which allow deeper analysis of the subjects that were addressed on the event and their translation into the Brazilian reality.

This is the first big event that aims to discuss the mix strategies of the Brazilian malls. Based on GS&MD – Gouvêa de Souza’s experience in retail and in BrandWorks’ knowledge in shopping malls, the new Tenant Mix seminar will address the impact that the changes in global retail will have on the mix of stores of the national malls. Among the addressed subjects are the entry of international brands; the repositioning of department stores; the trends of the franchise sector; and the development of new store formats.
Why join it:

The best opportunity for you to be amongst the best players of the market!
In January, GS&MD – Gouvêa de Souza will be at the NRF’s 101th Annual Convention in New York, in an intense program that shows the best in the Brazilian and global retail. It is an important moment for exchanging experience, insights and establishing relationship with those who make a difference in the Brazilian market.
At an event that is increasingly global, the GS&MD – Gouvêa de Souza program allows you to experience the market’s next trends and translate them into the Brazilian reality, through the exclusive wrap up sessions. A unique opportunity!

The center of the franchising world is here!
The franchise world is focused on the 52nd IFA Annual Convention (International Franchise Association), the world’s most relevant event in the franchise sector. With content specially developed for franchisers, franchisees and service providers for the segment, the Convention shows solutions for the companies’ business challenges; best practices and success cases; and new market studies and researches that subsidize the growth of the sector worldwide.
Go with the Bittencourt Group and GS&MD – Gouvêa de Souza, and take advantage of the expertise of who knows the franchise market and of who has developed over 60 international programs of technical trips

Great opportunities for networking and content. The post NRF events, in São Paulo and Rio de Janeiro, show the NRF Big Show’s highest points; the latest trends and retail innovations; the best practices shown through international cases and presentations from leaders of the segment; and exclusive strategic analysis from the GS&MD – Gouvêa de Souza’s partners for the Brazilian retail.
Why attend the GS&MD – Gouvêa de Souza Events?
Know the future of consumption, today!
The GS&MD – Gouvêa de Souza events gather the great trends of the Brazilian and of the global market and analyze their impact on retail, distribution and consumption of the country. The forums and seminars discuss the new directions of the market, consolidating information, anticipating trends and bringing insights that could make the difference in your business.
Wide experience in national and international events
GS&MD – Gouvêa de Souza has developed over 60 International Updating Programs in retail and distribution, taking Brazilian businessmen and executives to get to know new markets, concepts, business models and store formats. A huge source of insights, business development and analysis of market trends.
Structure and Knowledge
GS&MD – Gouvêa de Souza’s Business Development area has all the structure for planning and executing events. Our team ensures their quality and takes care of all details related to the event, from its planning to its delivery.